EL Property Group
Website Development
Architecting a Hands-Off Investment Experience
We transformed the model of property management from a logistical burden into a seamless, passive investment engine for portfolio landlords.
Project Goal: To develop a trustworthy and professional online presence for ELPM that convinces Nigerian landlords they can be "hands-off" property owners, directly addressing the frustrations of tenant management to generate qualified leads.
The Challenge: The property management market is crowded with informal operators. ELPM needed to establish immediate credibility and clearly articulate the tangible benefits of their service to overcome landlord skepticism and win business.
Our Solution: We designed a customer-centric website that speaks directly to the landlord's pain points and positions ELPM as the professional, reliable solution.
Answering the 3 Critical Questions:
What does ELPM do? The site uses clear, benefit-driven headlines: "Own Property Without the Headaches." Services are listed as solutions: Tenant Screening, Rent Collection, Maintenance, Legal Support.
Why do you need their service? The copy vividly describes the nightmares of being a landlord: "bad tenants, late rent, repair hassles, legal disputes." It makes the service feel essential, not optional.
Why choose ELPM? We highlighted their "experience managing 50+ properties" and "trustworthy, personalized service." In a market where reliability is key, this positions them as the professional, one-on-one alternative to unreliable individuals or impersonal large agencies.
Technologies Used: Figma, Framer
